the scarlet division

Say Hello to the New Texas License Plate - Austinist

Over 450,000 Texans voted for the new license plate design, shown above, which features the new 7-character numbering system. The digitally-produced, full color plate depicts the Davis Mountains, Texas’ most extensive mountain range, and will be available as soon as the Travis County tax assessor’s office exhausts its supply of the current 6-character plates.

I’ve been seeing these new Texas license plates for about a week now. At first glance they look pretty nice, but I got a better look at one in the parking lot this morning and was really disappointed. I always thought the general-issue Texas license plates throughout the years lacked any creativity and didn’t capitalize on all that sets Texas apart from the rest of the states (well, except for the most recent one which sort of crammed everything on there). As one of the commenters on the Austinist points out, it’s like they’re trying to drive up sales of specialized plates (I’m partial to the State of the Arts one myself).

Anyhow, as I was reading through the comments on there, I found a link to a tumblog that was started called Redo, Y’all that asks Texans to “take up arms and submit a design that lives up to our might in the world.”